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brag
bragging rights
The authority and freedom to boast or brag of one's achievements that comes from having won a contest or succeeded in some way, especially against a close rival. The game matters little to either team's statistics, but it will ensure bragging rights for the rest of the year.
brag about someone or something
to boast about someone or something; to talk proudly about someone or something. He bragged about how selfish he was. Jill brags a lot about her kids.